New Zealand Blackcurrant processor and exporter, Sujon Berries (Gibb Holdings Ltd), features in the July 2014 edition of the NZ Orchardist magazine. This article investigates Sujon’s blackcurrant powder success in helping with sports performance and recovery, the impressive endorsements from top NZ athletes and Sujon’s independent supporting research. The article includes interviews with John Gibb, New Zealand Tall Blacks (basketball) manager Claire Dallison, Tall Black player Mika Vukona, and Triathalon New Zealand head coach Greg Fraine.